[Labeling culture] The history of the development of Chinese labeling machines


   One, from the late 1980s to 1994 is the first stage. This stage is mainly to introduce and imitate the incomplete labeling machines that have been eliminated from abroad. At that time, several labeling machine manufacturers could only produce labeling machines with two labels (neck and body labels). At this time, beer packaging only needed two labels, and these domestic machines could basically meet the requirements. Since domestic equipment is far from imported equipment in terms of function, performance, appearance and labeling quality, it is impossible to pose any threat to imported equipment. Therefore, everyone is in peace and peace. During this period, imported labeling machines dominated the Chinese market, and most beer manufacturers still chose imported labeling machines. The breweries in Guangdong Province basically use KRONES products.
   2. From 1995 to 2001 is the second stage. This stage is the upgrading stage of labeling machine production in China. The first is the increase in the labeling speed, from 24,000 bottles/hour to 33,000 bottles/hour, and the second is the improvement of the labeling function, from the second label (neck and body label) to the fourth label, that is, the head and body can be applied at the same time. Neck, body and back markings. Since 1995, in order to improve the quality of product decoration, domestic beer manufacturers have proposed to affix a head label and a back label on beer bottles. However, because these products are in the trial production stage, durability and stability still need to be improved, and users have long been skeptical of domestically-made equipment. It is generally believed that imported labeling machines are better than domestically-made labeling machines. Therefore, in Imported labeling machines in the domestic market still dominate. Domestic labeling machines still pose little threat to imported labeling machines. From 1998 to 2001, due to the long-term high price of "Krones" products, the domestic four-label labeling machine was still in its infancy. Therefore, labeling machines of other foreign brands poured in. In the Chinese market, there are nearly 100 sets of labeling machines of various types such as GERNEP, KOSME, SASIB, etc. in China.
   3. From 2002 to present, it is the third stage. This stage is the mature stage of Chinese labeling machine technology and a major turning point in the history of Chinese labeling machine. In the past four years, while domestic labeling machine manufacturers have competed with each other, they have also formed a competitive situation with foreign labeling machine manufacturers. They have improved in competition, developed in improvement, innovated in development, and grown in innovation. , Gradually completed a "qualitative" leap. Since 2002, the domestic supply and demand of labeling machines is enough to explain the problem. According to incomplete statistics, the current annual demand for labeling machines in the Chinese beer industry is about 100 sets, "Pinghang" accounts for about 40% of the market share, and Germany "Krones" accounts for about 5% of the market. , Other foreign brands have basically disappeared, and there is no cake to divide. Domestic labeling machines dominate the Chinese market, and foreign products have fallen into a situation of "reluctant to go". Some of the foreign products that have flooded the domestic market for a long time have been fatally hit, and some have felt the threat of "cold lips and teeth".
4. Although the Chinese labeling machine has squeezed out most of the foreign products from the "national door" in a short period of three years, and established a dominant position in the domestic market, it still has no position in the international market. . The reasons are as follows: 1. The lack of core technology, or the lack of core technology exploration, the stability of product quality has not improved much, and there is still a gap with the world-class products. 2. The product variety is single and lacks a series of products, such as sleeve labeling machines, hot melt adhesive labeling machines, self-adhesive labeling machines, etc. Although these products are in the "2006 China International Beer and Beverage Manufacturing Technology and Equipment Exhibition" I saw one or two occasionally, which are basically products of "usage doctrine", especially in the high-speed field. To sum up, if the domestic labeling machine is to fully occupy the domestic beer and beverage demand market, enter the international market, and improve international competitiveness, it should work hard on “quality” and “quantity”. Work hard on the stability, reliability and practicability of the company, and work hard on discovering its core technology and independent innovation.
  5. In the long-term practice of exploring and improving its own core technology and improving product competitiveness, it has found five “three elements” that affect the quality of labeling machines. Not only has a theoretical basis for manufacturing the labeling machine, but also a basis for troubleshooting when the labeling machine is in use. Based on this labeling machine theory, Pinghang has newly developed a PH48-8-8 high-speed rotary labeling machine with a production capacity of 68,000 bottles per hour and four types of labels can be applied at the same time. It is the highest labeling speed among the domestic labeling machines at present, and it is a new revolution in the labeling machine manufacturing industry. The machine was selected at the "2006 China International Beer and Beverage Manufacturing Technology and Equipment Exhibition" and was selected by the "Beijing Yanjing Beer Group Company". Machinery Group's newly launched 48,000 bottles/h beer filling production line is a new display of the latest level of industry technology.

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